The Playbook

Meet the thinkers, makers, and low key geniuses who are making our universe a greater place right now.

How to Clean Knit Sneakers

Here’s a step-by-step guide to giving your knit sneakers a thorough cleaning.

A Day In Her Shoes: Jeanne Grey

A guest feature from Jeanne Grey of @thegreylayers on the value of a great pair and what that really means to her.

Styling 101: The Waverly

Take your outfits to new heights. From statement pieces to casual basics, The Waverly plays nice with everything and we're here to show you how easy it is to style.

A Day In Her Shoes: Tammin Sursok

"Our shoes and our steps make up the stories we carry with us during our days. From our first, to our last and everything in the middle, we choose our shoes wisely, as they make up our memories, which make up our stories, that ultimately make up our legacy." - Tammin Sursok

A Day In Their Shoes: @bklynmavens

Follow along as Lauren & Merlyn of @bklynmavens show us their favorite spots in our hometown of Brooklyn.

A Conversation With Nicholas Bailey

How do we continue to bring awareness to the BLM movement? What can we do in our everyday lives to be conscious of racial inequality? We spoke with Entrepreneur and Content Creator Nicholas Bailey to answer these questions and much more, including ways that we can all contribute to the movement in our everyday lives.

Make Your Own Mask Filter

The greatest people consider the collective, and our face masks help you do that in style.  Here's a guide on how to make your own filter insert!

Digital Care Package

Get your dose of socially distant entertainment with the GREATS digital care package.

Now That’s What I Call GREATS | Volume 5

Summer is a little different this year, and we're providing the soundtrack for it.

A Q+A With Meena Harris

Entrepreneur and Author Meena Harris discusses how we can come together, unite and support each other as we navigate through the COVID-19 pandemic. 

A Day In Her Shoes

Emily Faith, founder of EF Collection, takes us through a day in her GREATS.

Classics Never Die

Town & Country wrote an article on the key pieces of footwear every man should own and a leather lace up sneaker is one of them.

Do The Right Thing

"Brands, like people, have an opportunity, or what I believe is actually a duty, to educate, influence, support and communicate what it is the brand stands for, just like a person might."

The Wooster: An Infographic

Learn more about the inspiration and building blocks behind our most anticipated relaunch.

A Note From Our Founder

This is the first blog post on our new site and we are going to keep this blog alive forever moving forward with the hopes of sharing ideas, sometimes controversial, sometimes vain and sometimes fun.

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Size Guide

The length (inches & centimeters) in the chart is the inner measurement and should correspond to the length of your feet.

EU UK US W US M / UNISEX IN CM
36 3.5 6 4 9.125 23.10
37 4.5 7 5 9.375 23.80
37.5 5 7.5 5.5 9.500 24.10
38 5.5 8 6 9.625 24.50
39 6 8.5 6.5 9.750 24.80
39.5 6.5 9 7 9.875 25.10
40 7 9.5 7.5 10.000 25.40
40.5 7.5 10 8 10.125 25.70
41.5 8 10.5 8.5 10.250 26.00
42 8.5 11 9 10.375 26.30
42.5 9 11.5 9.5 10.500 26.70
43 9.5 12 10 10.625 27.00
43.5 10 12.5 10.5 10.750 27.30
44 10.5 13 11 10.875 27.60
44.5 11 13.5 11.5 11.000 27.90
45 11.5 14 12 12.000 30.50
46 12.5 15 13 12.250 31.10
47 13.5 16 14 14.250 36.20
48 14.5 17 15 16.613 42.20

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