It's OK to buy status, just don't overpay. At Greats, we abide by this motto. We believe in it so strongly, we went ahead and trademarked the statement. Our mission, born in Brooklyn and defined by decades of sneaker-centric expertise, is centered on a clear, direct aim: Redefine the footwear industry one foot at a time.
Greats is different and we like it that way. By disrupting and innovating the supply chain, we empower consumers to buy better for less. The proof is in the product. Transparent sourcing of premium materials, and employment of leading manufacturers, helps us deliver a clear competitive advantage. Thus in a short time, we have engendered market leading Brand Affinity (higher than both Apple and Amazon). We know this is because we make GREAT shoes for Fair prices. But then again, we’re always learning and continually progressing.