The Playbook

A Year of Greats

Greats x Cadet


Our first collaboration of 2016 was with NYC-based menswear label Cadet, who put a twist on our Court High style that was both military-inspired and fashion-forward.

Pronto - Color Block (Multicolor)


Inspired by the bright colors, clean lines, and world-class engineering of European race cars and racing bikes, our Pronto Color Block became one of our fastest-selling limited styles of the year.

The Amerigo


The first entry in Greats' Off-Piste collection, the Amerigo took our favorite design elements of rugged hiking boots and finished them off in luxurious Italian materials.



Our 2016 collaboration with award-winning knitwear label Orley featured our Kent style, remade with 70's-inspired colors and paisley motifs.



Our trailrunner hybrid style fits for anyone walking the road less traveled, whether it's in nature or the urban jungle.



To celebrate the launch of École, a new mobile-focused online menswear store, we released limited-edition versions of the Pronto and Royale High. Both styles came in navy and 3M reflective matte grey, École's signature colorway.

Greats x G-Shock


Here's one you couldn't get your hands on: we made an ultra-limited run of all-white Prontos for an event in NYC that we hosted with watchmaker G-Shock this summer

Greats x Robin Hood


Greats wasn't just "born in Brooklyn" - we're also committed to making the city we live in a better place. This year we partnered with NYC-based philanthropic organization Robin Hood on a benefit version of the Pronto, contributing over $12,000 and 750 pairs of sneakers to their efforts helping New Yorkers in need.

Wooster x Lardini


This year, we issued two rounds of our limited collaboration with menswear guru Nick Wooster and legendary textile mill Lardini. We also introduced women's sizes in these sought-after styles

Greats x Magasin


Josh Peskowitz's men's concept shop in Los Angeles, Magasin, was a natural fit for a bicoastal collaboration. The tonal tan colors make the craftsmanship of our Italian-made Pronto style pop out, and give it a classic West Coast look.

Greats x Noah


It's natural that Greats founder Ryan Babenzien and his brother Brendon, founder of Noah (and former creative director at Supreme), would collaborate someday. The result was a re-styling of the Royale Chukka from the ground up, giving classic 70's skate shoe style a luxurious and modern edge.

Greats x Death to Tennis


This summer, the latest wave of our collaborations with hot NYC labels dropped with a Royale Chukka we made in conjunction with Death to Tennis. DTT's clean, contemporary aesthetic was a natural fit for an all-white suede style.

The Amalfi Slide


This summer, we took Italian luxury poolside, with the introduction of our Amalfi slide sandal.

The Royale - Bella Pack


Not only did we introduce more women's styles in 2016 - we also did our first wave of limited-edition colorways exclusive for women. The Bella Pack added gold and silver accents to our Royale silhouette, for a subtle way to show off.

The Royale Vintage Pack


To round out 2016, we dropped three limited-edition versions of our flagship shoe, the Royale in Blanco. If you're looking for a pop of color on a classic silhouette, the Royale Vintage Pack was a super-fresh way to do so.


Our Entire 2016 Release lineup